Social Media Management | Stranger Things Things

I helped grow Stranger Things Consumer Products into a social brand of its own — building a visual identity that extended the universe and turned product drops into fan events. From Clarks, Pandora, Squishmallow, to Bath & Body Works, I led creative across a range of partnerships, helping make each one feel uniquely part of the story.

Along the way, I art directed and concepted original shoots, styled and lit sets, illustrated assets, and guided my team through fast-paced A/V production — turning limited merch into must-have pieces of the Stranger Things world.